DEEP CUTS – SEASON 1, EPISODE 18: ABE FLORES, PDR CIGARS

An interview with Abe Flores, master blender and founder of PDR Cigars. Before he entered the cigar making business, Abe was a programmer and also worked in retail. Attention to detail and consumer behavior were his main focuses and gave him the knowledge needed to make a premium cigar brand that would appeal to the masses. Listen to his story and how in a short amount of time he was able to go from unknown to one of the Dominican Republic's most promising new cigar makers and brand owner.